Digital Marketing Courses

Digital Marketing Courses Online in India

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Hello friends,

Many of you must have heard about digital marketing in India, to learn digital marketing, and start your career with good paycheck is dream come true for many of us.

Whether you want join a reputed organisation or you want to start your own digital marketing agency, doing digital marketing courses is a must for you.

Digital Marketing today in 2020, is not only the fastest growing field in the world, but it is also the future of marketing. It is ranked as one of the hottest career sectors to work in.

In this post you will learn about top 10 digital marketing courses online, that you can join and start learning, some are free and some are paid, but the potential for you is very big after completing these courses.

Top 10 digital marketing courses

1) Google Analytics individual qualification Certification Course.

This course helps you learn about Google’s measurement tools so that you can grow your business through intelligent data collection and analysis.

So you will be learning how-to create an account on Google, how to implement tracking code, analyze basic reports, and set up goals and campaign tracking.

You will also learn advanced Analytics features including data collection, processing and configuration, and more complex analysis and marketing tools.

The certification is free of cost. It is a self paced course. The exam duration is 90 mins, and there will be 70 questions where you need to answer 80% correct, in order to clear the exam.

The certificate validity is 12 months from the date of exam, and the job profile you will get after the certification would-be Google analytics expert.

Lets see the salary of google analytics expert.
in India the average salary is RS 5,24,916 (glassdoor)and in USA it is- $54,000 Per Year.

 

2) Google Ads Certification Course

This is a professional certification that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads.

Once you have become certified, you will have gained a really great understanding of how to use Google Ad-words professionally and cost effectively to grow any business.

There are 5 assessments based on which you can get certification and they are:

a)search advertising

b)mobile advertising

c)video advertising

d)display advertising

e)shopping advertising.

You can get certification in any of these or all of these based on your interest.

The exam duration, number of questions, and minimum marks to clear varies in all these assessments.

if you clear Google Ads Certification exam, the average salary you can expect is Rs. 5,89,988 in India (payscale) and $49,941 in USA.(payscale).

The top companies hiring for Google Ads Certified professional are: Walter Bushnell, Netflix, royal Enfield, IBM.

 

3) Facebook Blueprint Certification.

Digital Marketing Courses Online in India 1

Facebook Blueprint Certifications are designed to measure advanced-level competency in Facebook advertising.

This means you will be learning the best practices required to manage Facebook Pages, create Facebook ads, purchase and manage Facebook ads.

There are 2 certifications in this Facebook blueprint:

a) Facebook Certified Planning Professional certification

b) Facebook Certified Buying Professional certification

first is planning professional certification where you will be learning how to manage Pages, deciding advertising objectives, targeting audiences for maximum impact, using Audience Insights, and optimizing reach and frequency.

In buying professional certification, you will be learning how to manage, create and purchase ads, what are the various ad buying types, how to improve performance and delivery via the ad auction, troubleshooting ad issues, and mapping ad formats to advertising objectives.

The certification is not free of cost and you need to pay $150 to get the certification.

The exam duration is 75 mins and there will be 50 to 60 questions and you need to score 700 marks to clear the exam.

The certificate will remain valid for 12 months, And the job profile you will be getting is : Social Media Marketing Manager.

the salary and the top companies hiring for this profile :-

the Average salary for Social Media Marketing Manager in India is – Rs. 3,53,288 (payscale) and in USA its – $49,310 (payscale)

The top companies hiring for this profile are:

Gartner, Amazon, E&Y, INVESCO and Google.

4) HubSpot Content Marketing Certification.

Content is king.

This is the truth and we know that right?

So in this course you will learn different aspects of content marketing, strategy which includes storytelling, content idealization, content creation, content promotion and analyzing.

you will learn the art of creating an engaging content, framing it, sharing it on various platform and analyzing the performance of the content.

The certification is free of cost and the course duration is 251 minutes.

It is a self paced course and the job profile you will be getting after clearing the certification will be Content Marketing Manager.

the salary and the top companies hiring for this profile :-

the Average salary for Content Marketing Manager in India is- Rs 6,75,634 per year (payscale) and in USA is- $59,750 per year (payscale).

The top companies hiring for this profile are:

Philips, Accenture, adobe, courser, Lenovo.

5) Hubspot email marketing certification.

In this course you will learn end to end about email marketing strategy.

Right from understanding what is email marketing to creating an email content, creating high performing emails, designing and analyzing email marketing, sending it to right people and finally testing the performance.

The certification is free of cost, and the course duration is 218 minutes.

There will be 60 questions in the exam and to clear the exam you need to answer 75% of the question correct.

The certificate remains valid till 25 months from the date you give you exam.

The job profile you will be getting after clearing the exam will be E-mail Marketing Specialist.

the salary and the top companies hiring for this profile:-

the Average salary for E-mail Marketing Specialist in India is-Rs 4,68,762 (payscale) and in the USA it is – $52,579 (payscale)

The top companies hiring for this profile.

Accenture, IBM, Bosch, eureka Forbes,cognizant.

 

6) Hubspot Inbound Marketing Certificate.

in this course you will learn inbound marketing techniques that include creating engaging content, using social media for promotion, converting and nurturing leads, and eventually marketing your product to your customers.

This certification is provided by hubspot. As usual certification is free of cost. The course duration is 4.5 hours.

There will be 60 questions in the exam and you need to score 75% in the exam in order to get the certificate.

The certificate validity for this course is 25 months.

After clearing this certificate the job profile you will get is Inbound Marketing Specialist.

the salary and the top companies hiring for this profile:-

inbound marketing techniques that range from creating content, using social promotion, converting So the Average salary for Inbound Marketing Specialist in India is Rs. 4,10,000 (payscale)And in USA is – $49,734/year.

The top companies hiring for this profile:-

mphasis, proptiger, IBM

7) Twitter Flight School Certification.

If you’re looking to make a good impression on more than 330 million Twitter users about your product or service then Twitter’s own Flight School can help you master the platform.

Twitter Flight School is an easy way to build deeper understanding of how Twitter works, and how to use it to engage with consumers.

You will learn how to build buzz, launch products, drive sales, and instantly connect with highly engaged audience on Twitter.

As usual the certification is free of cost, self paced and the material will also be provided by twitter itself.

 

8) Google tag manager Course.

If you are a marketer, analyst, a developer or a beginner in digital marketing and you want to work on website then this course is for you.

In this certification course, you’ll learn how Google Tag Manager can simplify the tag implementation and management process.

It is a self paced course where you can learn at your own pace and of course free of cost.

To get a certificate you must answer 80% of the question correct and the certificate remains valid till 12 months from the date of exam.

The job profile you will be getting after clearing this certification exam is web analyst.

the salary of the web analyst.

Average salary in India Rs 3,60,838 (payscale)Average salary in USA – $63,106 (payscale)

top companies hiring for this profile:-

Deloitte, Philips, capgemini,tech Mahindra, mphasis.

 

9) Bing ads certificate course.

Bing Ads certification help you learn how Bing Ads works.

Bing is a search engine similar to Google where everyday millions of people type keywords into search engines, looking for products and services.

So with search advertising, you can create ads and bid on keywords related to your product and service.

The course covers everything you need to know to become a Bing Ads Accredited Professional.

From fundamentals of search engine marketing to start your first search advertising campaign to optimization and managing your budget.

The certification is free of cost and you can cover the modules in 15 to 20 hours.

The total number of questions in the exam would be 100 and you need to answer 80 correct to get the certificate.

The validity of the certificate is 1 year from the exam date.

job profile you will get after the certification would be search engine marketing specialist.

the salary of the job profile:-

in India it is Rs. 360,156 (pay scale) And in USA it is $46,336 (payscale).

top companies hiring for this profile:-

amazon, canva, Vodafone, IBM.

 

10)Google Digital Garage certification.

This certification is to understand the fundamentals of digital marketing so that you can understand how things work in digital world.

You will learn how to build your web presence, how to plan your online business strategy, basics of seo, sem, social media marketing.

how you can advertise on mobile, email marketing basics, and also how to sell your product online etc.

if you are a beginner in digital marketing you can pursue this certification course.

The course duration is 40 hours divided in 26 modules and the study mode is in video tutorials.

the job profiles you can get, are like seo strategist.

the salary and the companies’ hiring for this profile.

The average salary for this profile in India would be 3 lakhs and in the USA it is 44,094 dollars.

the top companies hiring for this profile are cgi, UNICEF, aspire, IBM.

Above are the best digital marketing courses online , that you can do and start your online work.

for some reason you don’t want to invest money, then pick a good free course and start learning immediately.


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